Advertising Test

Comprehensively test the performance of your advertising before going live.

Sign upContact us

In a nutshell

Comprehensively test the performance of your advertising with feedback from real consumers before going live.

Gain important insights into whether your advertisement is performing well and what impact advertising has on consumers. You have an ad, a banner, a TV spot or another advertising medium and want to get consumers’ opinions on it before the campaign starts? Let consumers see your ad and get feedback on how your ad is performing in advance of your campaign, understand why it is so, and what you can improve.

Concept Check

Key Benefits

Increase your chances of advertising success

Let consumers tell you what you’re doing right and what you’re not.

Use your advertising budget wisely and profitably

Get insights on how well your advertising is performing and spend your campaign budget only on an advertisement that works well.

Improve your messaging

Get consumer feedback on what message your advertising conveys.

How it works

In only four steps

01. Free Dashboard

Create your dashboard
By opening a free account at deeptrue, you can have an overview of all projects, invite team members, and more.

02. Setup project

Set up your project
Follow the instructions by deeptrue experts with relevant data and documents necessary for your project.

03. Data Collection

deeptrue does the job
Within hours, deeptrue finds suitable consumers, collects data via a questionnaire, and automatically analyzes it.

04. Insight Report

Get actionable insights
Receive a report including recommendations and action plans. Share the gained insights with your team.


You will receive the following aspects

✓ Overall Likability

✓ Attribute association

✓ Behavior Change

✓ Likes & Dislikes

✓ Uniqueness

✓ Brand Impact

✓ Brand recognition

✓ Relevance

✓ Involvement

✓ Key message

✓ Credibility

✓ Activation

✓ Emotional Response

✓ Brand Fit

✓ Viral likelihood


You will receive the following insights

01) Overall appeal

How much does your audience like or dislike your concept overall

4) Website

Your customers provide feedback on their satisfaction with your company’s website.

2) Willingness to recommend

Here your customers indicate their willingness to recommend you.

5) Brochures and documents

Your customer’s satisfaction with your company’s documents.

3) Business premises

They express their satisfaction with the furnishing and equipment of your business premises.

6) Employee performance

Your customers assess the employees concerning numerous aspects.

Advertising Test

Comprehensively test the performance of your advertising before going live.



Find answers to frequently asked questions here.

How fast do I get the results?

As a rule, the first results are available after just a few hours. For very specific demographic requirements, the timeframe may increase.

Can I also conduct international tests?

Yes, you can run your Concept Check in many different countries. You can select the countries during the project setup. If your desired country is not in the list, contact us, and we will indeed find a solution.

In which countries can I use the tool?

The Concept Check is currently available for the following countries: Albania, Algeria, Angola, Argentina, Australia, Austria, Azerbaijan, Bahrain, Bangladesh, Belarus, Belgium, Bolivia, Bosnia and Herzegovina, Botswana, Brazil, Brunei, Bulgaria, Cambodia, Cameroon, Canada, Chile, China, Colombia, Congo D.R., Costa Rica, Croatia, Cyprus, Czech Republic, Denmark, Dominican Republic, Ecuador, Egypt, El Salvador, Estonia, Eswatini, Ethiopia, Finland, France, Gabon, Gambia, Germany, Ghana, Greece, Guatemala, Honduras, Hongkong, Hungary, Iceland, India, Indonesia, Iran, Iraq, Ireland, Israel, Italy, Ivory Coast, Japan, Jordan, Kazakhstan, Kenya, Kosovo, Kuwait, Laos, Latvia, Lebanon, Lesotho, Liberia, Libya, Lithuania, Luxembourg, Macau, Macedonia, Malawi, Malaysia, Malta, Mauritius, Mexico, Moldova, Montenegro, Morocco, Mozambique, Myanmar, Namibia, Netherlands, New Zealand, Nicaragua, Nigeria, Norway, Oman, Pakistan, Palestine, Panama, Paraguay, Peru, Philippines, Poland, Portugal, Puerto Rico, Qatar, Romania, Russia, Rwanda, Saudi Arabia, Serbia, Seychelles, Sierra Leone, Singapore, Slovakia, Slovenia, South Africa, South Korea, Spain, Sri Lanka, Sudan, Sweden, Switzerland, Syria, Taiwan Region, Tanzania, Thailand, Tunisia, Turkey, Uganda, Ukraine, United Arab Emirates, United Kingdom, United States of America, Uruguay, Venezuela, Vietnam, Yemen, Zambia, Zimbabwe. If your desired country is not included, contact us, and we will surely find a solution.

Keep in Touch

To stay updated with the latest consumer insights, news, tips, and tricks that keep your business closer with your consumers, related events, and more, feel free to subscribe to deeptrue's newsletter.

Reach Us

We would love to hear your ideas, feedback, and inquiries

Dorfstrasse 53
CH-6375 Beckenried

de_CHDeutsch (Schweiz)